{"id":12295,"date":"2011-06-03T10:16:54","date_gmt":"2011-06-03T10:16:54","guid":{"rendered":"https:\/\/biznews.fiu.edu\/?p=12295"},"modified":"2014-11-14T15:34:28","modified_gmt":"2014-11-14T20:34:28","slug":"show-me-the-money-grab-fest-makes-important-point-about-an-mba","status":"publish","type":"post","link":"https:\/\/biznews.fiu.edu\/2011\/06\/show-me-the-money-grab-fest-makes-important-point-about-an-mba\/","title":{"rendered":"\u201cShow Me the Money\u201d grab-fest makes important point about an MBA."},"content":{"rendered":"
Grabbing handfuls of cash is usually just a fantasy. But the Chapman Graduate School at Florida International University (FIU) let some lucky people have that chance—while the college dramatized the value of MBA earnings.<\/p>\n
During six \u201cShow Me the Money\u201d marketing events, people whose names were drawn at random got 15 seconds in a phone-booth-sized enclosure with real money swirling around. Each bill they grabbed, they kept.<\/p>\n
\u201cThe events happened in downtown Miami, Brickell and Ft. Lauderdale,\u201d said Luis Casas, director of marketing, communications and recruiting for the College of Business Administration. \u201cWe took our \u2018Show Me the Money\u2019 display to happy hour spots popular with our target group of young professionals. We also had an event on the Modesto A. Maidique Campus.\u201d<\/p>\n