John Mackey<\/figcaption><\/figure>\n\u201cBusiness needs to discover its higher purpose,\u201d Mackey told students, faculty and community members. \u201cIf you defend yourself on just trying to create prosperity, you\u2019ve lost the argument. When business begins to articulate, first within its own community, what its purpose is, we will begin to reverse that mentality.\u201d<\/p>\n
Rather than acting just to the benefit of shareholders, Mackey advocates a broader approach, including employees, vendors, many of them small businesses, and customers\/community stakeholders as equally important to overall goals.<\/p>\n
\u201cAll your stakeholders are interdependent, and we should manage the business in a conscious way so all stakeholders are winning,\u201d he said.<\/p>\n
Sharpening a focus on the greater good. <\/em><\/p>\nIn addition to a focus on creating value for this wider group of stakeholders, conscious capitalism creates a need for a different kind of leader, a spiritual servant-leader who sees the broader welfare of the organization, he said. The movement also calls for a change in culture, to create a more humanistic work climate, and empower those in the workplace to reach their higher potential in life and work.<\/p>\n
\u201cDarwinian metaphors have taken over corporate mentality: kill or be killed. Survival of the fittest,\u201d Mackey said. \u201cIt makes it hard to nurture community. We have to create a culture that leads to a better place to work, where people can learn and grow.\u201d<\/p>\n
\u201cThe talk was phenomenal,\u201d said Leslie Kaplan (BS \u201988) and co-founder of Ready, Set, Cupcake, a Whole Foods Market supplier. \u201cWhole Foods is a role model, not just for my business, but for any business that wants to bring a quality product to market.\u201d<\/p>\n
Since 1993, the ongoing Herbert A. Wertheim Lecture Series<\/a> has brought distinguished speakers and experts in business leadership and entrepreneurship to FIU.<\/p>\n
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John Mackey is on a quest to give capitalism the goals—and the respect—it deserves. \u201cBusiness has lifted humanity out of the dirt,\u201d he said, \u201cand that story has not been told.\u201d The co-founder and co-CEO of Whole Foods Market shared his thoughts on the deeper purpose in business outlined in his new book, Conscious Capitalism: […]<\/p>\n","protected":false},"author":68,"featured_media":21704,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[10],"tags":[1093,2962],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/21696"}],"collection":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/users\/68"}],"replies":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/comments?post=21696"}],"version-history":[{"count":5,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/21696\/revisions"}],"predecessor-version":[{"id":21931,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/21696\/revisions\/21931"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/media\/21704"}],"wp:attachment":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/media?parent=21696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/categories?post=21696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/tags?post=21696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![\"\"](\"https:\/\/biznews.fiu.edu\/wp-content\/uploads\/2013\/05\/Mackey.jpg\" "\\"Mackey\\"")
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