{"id":26382,"date":"2016-02-17T12:37:40","date_gmt":"2016-02-17T17:37:40","guid":{"rendered":"https:\/\/biznews.fiu.edu\/?p=26382"},"modified":"2021-11-08T12:52:25","modified_gmt":"2021-11-08T17:52:25","slug":"fiu-students-challenge-facultys-fitness-levels-to-benefit-claires-place-foundation","status":"publish","type":"post","link":"https:\/\/biznews.fiu.edu\/2016\/02\/fiu-students-challenge-facultys-fitness-levels-to-benefit-claires-place-foundation\/","title":{"rendered":"FIU students challenge faculty\u2019s fitness levels to benefit Claire\u2019s Place Foundation."},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-26387 size-full\" src=\"https:\/\/biznews.fiu.edu\/wp-content\/uploads\/2016\/02\/challenge_thumb.jpg\" alt=\"FIU students challenge faculty\u2019s fitness levels to benefit Claire\u2019s Place Foundation.\" width=\"590\" height=\"355\" \/><\/p>\n<p>Students in the College of Business\u2019 Marketing Department are challenging professors to complete a physical activity or fitness skill &#8212; all in the name of charity.<\/p>\n<p>The challenge is part of a fundraising project for Claire\u2019s Place Foundation, which helps children with cystic fibrosis and their families.<\/p>\n<p>Entitled the \u201cGive a Breath Fitness\u201d campaign, the initiative was developed by students in the Health and Fitness Marketing class with guidance from students in the FIU Master of Science in Marketing program.<\/p>\n<p>The campaign comes ahead of Claire Wineland\u2019s upcoming presentation at FIU. Now 18, Wineland has lived with cystic fibrosis since birth. She will be one of the speakers at a March 8 workshop for students in the Marketing Yourself in Today&#8217;s Competitive Job Market class.<\/p>\n<p>In the first fitness challenge, the marketing students dared marketing professor Wendy Guess to perform a cartwheel, yoga planks and a few dance moves. Students donated to Claire\u2019s Place as an incentive for Guess, and she matched the funds.<\/p>\n<p>Guess, who specializes in healthcare and wellness marketing, won the dare &#8212; and had the opportunity to impart a broader message.<\/p>\n<p>\u201cThe challenges have to do with physical activity because cystic fibrosis often affects the lungs and we have to remember the gift of movement,\u201d said Guess. \u201cWe also want the students to understand the concept of \u2018marketing with meaning\u2019 and not just making money.\u201d<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/LeMfd8yznQ4\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>In addition to the individual challenges, where students across campus are encouraged to raise the stakes on their instructors and coaches, the Health and Fitness Marketing students will host the \u201cWalk 4 <em>Clairity<\/em>\u201d event on February 27. The mile-long walk in the nature preserve at MMC will include fitness stations and several impromptu challenges.<\/p>\n<p>\u201cIt\u2019s a meaningful way to get students make a difference,\u201d said Guess. \u201cWe want them to have a vested interest in hearing her speak.\u201d<\/p>\n<p>A renowned public speaker, Wineland co-authored \u201cEvery Breath I Take, Surviving and Thriving with Cystic Fibrosis\u201d and hosts &#8220;The Clairity Project,&#8221; a YouTube video series, where she uses humor to speak about the realities of living with a chronic illness.<\/p>\n<p><em>The \u201cGive a Breath\u201d fitness challenge is open to all students, clubs, and teams at <a style=\"color: #0470c4;\" href=\"http:\/\/www.fiu.edu\/\" target=\"_blank\" rel=\"noopener\">FIU<\/a>.\u00a0<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Students in the College of Business\u2019 Marketing Department are challenging professors to complete a physical activity or fitness skill &#8212; all in the name of charity. The challenge is part of a fundraising project for Claire\u2019s Place Foundation, which helps children with cystic fibrosis and their families. Entitled the \u201cGive a Breath Fitness\u201d campaign, the [&hellip;]<\/p>\n","protected":false},"author":67,"featured_media":26386,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[10],"tags":[4551,3955,3957,3958,3956],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/26382"}],"collection":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/comments?post=26382"}],"version-history":[{"count":6,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/26382\/revisions"}],"predecessor-version":[{"id":36253,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/26382\/revisions\/36253"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/media\/26386"}],"wp:attachment":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/media?parent=26382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/categories?post=26382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/tags?post=26382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}