{"id":26403,"date":"2016-02-29T15:00:05","date_gmt":"2016-02-29T20:00:05","guid":{"rendered":"https:\/\/biznews.fiu.edu\/?p=26403"},"modified":"2016-03-18T07:26:13","modified_gmt":"2016-03-18T11:26:13","slug":"marketing-students-prepare-for-the-job-search-at-fiu-career-fair","status":"publish","type":"post","link":"https:\/\/biznews.fiu.edu\/2016\/02\/marketing-students-prepare-for-the-job-search-at-fiu-career-fair\/","title":{"rendered":"Marketing students prepare for the job search at FIU career fair."},"content":{"rendered":"
\"(Left
(Left to right): Coralia Arias, Santiago Leal, Anna Pietraszek and Jose Barandiaran<\/figcaption><\/figure>\n

Networking and making a favorable impression are key when looking for an internship or a job, and for students, it\u2019s never too early to start honing those skills.<\/p>\n

That\u2019s why College of Business marketing professor Anna Pietraszek centered her February 12 Marketing Yourself in Today’s Competitive Job Market class at the FIU Career Services Career Fair. Students participated in the event and she stood by offering guidance and support.<\/p>\n

\u201cIt\u2019s important for them to see the real world,\u201d said Pietraszek. \u201cYou can teach it in class, but they have to look for opportunities everywhere.\u201d<\/p>\n

Among her words of advice to students meeting potential employers: \u201cpractice your elevator pitch, ask as many questions as you need to, and listen closely to what they ask so you can practice.\u201d<\/p>\n

The event was marketing student Santiago Leal\u2019s first career fair and he admitted to being a bit nervous. \u201cI\u2019m looking for a marketing internship so I can enter the market with experience.\u201d<\/p>\n

Leal, who will graduate in 2017, is a member of the American Marketing Association\u2019s (AMA) FIU Collegiate Chapter and has worked on projects for the Miami Marlins and catering company Dragon Fly. Before setting off to visit the companies, Leal reviewed with Pietraszek what he should say and ask.<\/p>\n

Upon arriving at the fair, Jose Barandiaran researched the participating companies, via his mobile phone, to learn about the jobs they offered and how best to approach the recruiters. \u201cIt was really nice to see that he took that extra step,\u201d said Pietraszek.<\/p>\n

One student stopped to tell Pietraszek that he had passed out all of his r\u00e9sum\u00e9s and felt good about his conversations with exhibitors. Several reached out her for words of encouragement: \u201cdon\u2019t be nervous, you know what to do,\u201d she told them.<\/p>\n

The advice delivered positive results. Two marketing students were invited for one-on-one interviews with executives from the companies they visited at the career fair.<\/p>\n

Guidance helps students taking first steps.<\/em><\/p>\n

Held every semester, the FIU Career Services fair aims to help students and alumni prepare to enter the working world and to give employers access to candidates with a broad range of degrees and experience levels. This semester\u2019s fair drew 90 employers.<\/p>\n

\u201cThis is the first time we are participating in a career fair looking for an entry level position,\u201d said Rebecca Battles, retail account manager for Patron Spirits Co. \u201cWe want to bring someone in from the outside and mold them to the Patron way.\u201d<\/p>\n

That in-person interaction offered at career fairs is crucial. It offers job seekers a unique opportunity to make personal connections that are impossible when submitting a resume online, noted Pietraszek. Another benefit for students to attend career fairs is to identify what they want to do in the future even if it\u2019s not in their chosen field of study.<\/p>\n

During in-class conversations following the event, students told Pietraszek that they considered the career fair exercise worthwhile and described it as a positive experience. Pietraszek said that many of the students have received messages from the company representatives they met with at the event.<\/p>\n

Marketing major Coralia Arias explored internship opportunities and met with representatives from Macy\u2019s and Target. \u201cI haven\u2019t worked before, so I need the experience,\u201d she said. \u201cWe got exposure to a lot of companies.\u201d<\/p>\n

Arias, a student in Pietraszek\u2019s Marketing Yourself class, appreciated the professor\u2019s guidance. \u201cFor many of us it\u2019s the first time attending a career fair and her experience benefits us.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Networking and making a favorable impression are key when looking for an internship or a job, and for students, it\u2019s never too early to start honing those skills. That\u2019s why College of Business marketing professor Anna Pietraszek centered her February 12 Marketing Yourself in Today’s Competitive Job Market class at the FIU Career Services Career […]<\/p>\n","protected":false},"author":67,"featured_media":26406,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[10,13],"tags":[58,68,143,3389,3965,4551,3963,3964,3962],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/26403"}],"collection":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/comments?post=26403"}],"version-history":[{"count":4,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/26403\/revisions"}],"predecessor-version":[{"id":26409,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/26403\/revisions\/26409"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/media\/26406"}],"wp:attachment":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/media?parent=26403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/categories?post=26403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/tags?post=26403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}