{"id":7649,"date":"2010-05-12T09:05:37","date_gmt":"2010-05-12T13:05:37","guid":{"rendered":"https:\/\/biznews.fiu.edu\/?p=7649"},"modified":"2014-11-14T16:00:07","modified_gmt":"2014-11-14T21:00:07","slug":"fiu-business-use-of-social-media-wins-national-award","status":"publish","type":"post","link":"https:\/\/biznews.fiu.edu\/2010\/05\/fiu-business-use-of-social-media-wins-national-award\/","title":{"rendered":"FIU Business\u2019s use of social media wins national award."},"content":{"rendered":"

For the second consecutive year, Florida International University\u2019s (FIU) College of Business Administration was selected as the winner of the National Association of Graduate Admissions Professionals\u2019 (NAGAP) award for promotional excellence, the longest-standing award granted by the organization. No other school has won the award twice since its initial presentation in 1998.<\/p>\n

According to the guidelines, \u201cthe winning entry will most clearly demonstrate best practices for other graduate enrollment management professionals.\u201d The 2010 topic was \u201cBest Use of Social Media.\u201d In 2009, when the topic was \u201cBranding a Graduate School or Program,\u201d FIU Business won for its \u201cUncommon Thinkers\u201d campaign.<\/p>\n

\"\"<\/a>
From left to right, Cristy Calderon-Coto, recruiter, University Graduate School; Casas; and Allison McComb, associate director, University Graduate School<\/figcaption><\/figure>\n

Citation and conference presentation highlight the business school\u2019s multiple uses of social media.<\/em><\/p>\n

On April 24, 2010, during the 23rd<\/sup> NAGAP Annual Conference, held in San Francisco, California, Luis Casas<\/strong>, the college\u2019s director of marketing, communications and recruiting, accepted the award from Joanne Canyon-Heller, NAGAP\u2019s vice president and director of graduate admissions, Roosevelt University, Chicago, Illinois. In her remarks, Canyon-Heller praised the college for being strategic and proactive in using social media to enhance its brand awareness, provide better customer service and increase graduate enrollment numbers, while at the same time reducing operating costs and increasing productivity.<\/p>\n

\u201cThe college is honored to have received this award two consecutive years,\u201d said Joyce J. Elam<\/strong>, executive dean. \u201cIt validates that we are succeeding in our innovative efforts to get the word out about our programs, in particular by employing technology-enabled, out-of-the-box thinking.\u201d<\/p>\n

\"\"<\/a>
Luis Casas presents \u201cSocial Media Revolution: Is Your \u2018Status\u2019 Updated?\u201d at the 23rd NAGAP Annual Conference, held in San Francisco, California. At the conference, FIU Business won the award for promotional excellence for its innovative use of social media.<\/figcaption><\/figure>\n

Casas also presented at the conference on the topic \u201cSocial Media Revolution: Is Your \u2018Status\u2019 Updated?\u201d <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

For the second consecutive year, Florida International University\u2019s (FIU) College of Business Administration was selected as the winner of the National Association of Graduate Admissions Professionals\u2019 (NAGAP) award for promotional excellence, the longest-standing award granted by the organization. No other school has won the award twice since its initial presentation in 1998. According to the […]<\/p>\n","protected":false},"author":71,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[10],"tags":[834,1305,1405,4022,1965,1990,2609],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/7649"}],"collection":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/users\/71"}],"replies":[{"embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/comments?post=7649"}],"version-history":[{"count":1,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/7649\/revisions"}],"predecessor-version":[{"id":23962,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/posts\/7649\/revisions\/23962"}],"wp:attachment":[{"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/media?parent=7649"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/categories?post=7649"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/biznews.fiu.edu\/wp-json\/wp\/v2\/tags?post=7649"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}