The FIU Business collegiate chapter of the American Marketing Association (AMA) has brought home a prestigious national victory: the International Collegiate Chapter of the Year Award, earning the top slot over more than 350 AMA collegiate chapters. The announcement came as AMA FIU joined dozens of other schools for the organizationās International Collegiate Conference in […]
Every year, over 380 student chapters of the American Marketing Association (AMA) work diligently to be on top. Each chapter helps members expand their network by connecting them to professionals, giving them marketing experience through their in-house agencies, and broadening their skills with participation on committees. But what most AMA members donāt see is the […]
Be Seen. Thatās the slogan conceived by a team of FIU students who created a marketing campaign for Acuraās remodeled 2019 ILX. They worked hard to draw students to ābe seenā at their big event promoting the remodeled car on April 9 at GC Lawns from 11 a.m. to 4 p.m. āWe think of it […]
FIU Business marketing professor Tim Birrittella is a hero to a cadre of former and current students who credit him for caring mentorship and inspiring them to go further than they thought they might. The American Marketing Association Collegiate Chapters Council recognized Birrittellaās dedication, unanimously selecting him to receive the 2018 AMA Collegiate Lifetime Achievement […]
Students in the College of Businessā marketing study abroad program spent a packed 12 days in Spain, Italy and France getting a first-hand look at important localĀ manufacturing and service-based companies including theĀ Codorniu Winery in Barcelona and theĀ L’OccitaneĀ manufacturing facility in Provence, as well as the Port Authority in Nice. Their hotel: Royal Caribbeanās Freedom of the […]
Shortly after Dean Joanne Li came to the College of Business in May 2017, she issued a challenge to faculty and staff: help us demonstrate our commitment to the college by participating in Ignite, the universityās annual faculty and staff fundraiser. As of late May, only 33 percent of the college had donated to Ignite, […]
Marketing professor Tim Dugan Birrittellaās students expressed their admiration for him in a unique way: they elected him King. The popular College of Business professor was voted Florida International Universityās first-ever faculty-staff homecoming king in 2014, crowned at a ceremony with alumni, students, husband Meredith Birrittella and their 11-year-old daughter Emma watching. Birrittellaās excellence in […]
The winning streak continues for the American Marketing Associationās FIU Collegiate Chapter, AMA@FIU, with its 14th consecutive Top Ten Chapter award. The honor was bestowed at the 38th annual AMA International Collegiate Conference, held March 17-19 in New Orleans. Two College of Business students also placed #1 in individual categories. āItās an incredible feat to […]
Research. Strategize. Create. Executeā¦ and learn from errors made along the way. Rolling up your sleeves to put marketing ideas into practice for real-world clients is the purpose behind the American Marketing Associationās (AMA) Roaring Concepts, the College of Businessā student-run marketing agency. Managed by students who are members of the AMAās FIU Collegiate Chapter […]
The 35nd Annual International AMA Collegiate Conference proved a winner, 16 times over, for the AMA chapter in the College of Business at Florida International University (FIU). āLive the Marketing Lifeā was the theme of the event, held in New Orleans, Louisiana, March 21-23, 2013, at which more than 300 chapters competed. Chapter awards set […]
